Here is a wake-up call about traditional media: Bad news sells, but good news does not. The so-called negativity bias that surrounds us on a daily basis plays a major part in our often cynical view of the future.

As humans, we have been hardwired to respond quickly to negative words or potential threats. The introduction of 24-hour news channels with rolling stories of misery to keep viewers watching can take its toll on even the most positive individual. Some publications and networks actively use uncertainty, fear and misinformation as secret ingredients to success. But when it comes to technology, why does fear spread faster than facts?

In the US, nearly 33,000 people are tragically killed in car crashes every year. Globally, this figure is close to one million. How many of these deaths could be attributed to human error? Earlier this year, Tesla Motors revealed that one of its self-driving cars, operating in assisted driving mode, had crashed, killing its driver. The finger of blame was quickly pointed at Tesla and its technology.

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