Emma Clarke, founder of designer wedding dress company The Wedding Club, uses the American Express Membership Rewards programme extensively.
Her staff pay for business expenses using American Express Gold Business cards both in the UK and when travelling, enabling them to collect points on their spend.
Ms Clarke says: “We travel all over the world and we can use points to pay for flights and hotels. When you travel business class you arrive fresh and ready to work, which is important to us, so we can use the points for that. My team have supplementary Cards and recently used them when travelling to New York for business.”
She founded the business 15 years ago after noting a lack of top-end wedding dresses in UK stores. The Wedding Club, which employs eight people across three stores in Knightsbridge, South Kensington and Birmingham, collects points using the American Express Gold Business Card and the American Express foreign exchange platform.
“The foreign exchange platform is so easy to use. We deal in very high-end wedding dresses so a lot of our trading is done in dollars and euros,” Ms Clarke says. “Also, we buy a lot of products from the Middle East and Far East, because that is where high-end wedding dresses are still made by hand.”
She says: “If we used a bank to do our foreign exchange, we would have to do everything within business hours, but ours is a 24-hour world. American Express gives us a flexible way to pay our suppliers. It is great to get points on the foreign exchange as well.”
Ms Clarke was attracted to the American Express rewards programme as the points it gives her and her staff can be used both for business purchases as well as rewarding her team, and because they accrue quickly.
“As a business owner, they can be used for lots of things, from Ocado purchases to enabling your team to fly business when they travel,” she says. “That’s very attractive. And as well as using American Express for spending, The Wedding Club also accepts the cards in store.”
Ms Clarke concludes: “American Express is a great platform for us, and one which we can use around the world. The Membership Reward systems work well for us.”Read more at:http://www.marieprom.co.uk/black-prom-dresses | http://www.marieprom.co.uk/pink-prom-dresses-uk